How To Become A Youtube creator

Youtube is one of the most influential platforms there is today. Even people who don’t spend a lot of time online know about it, and everyone probably subscribed to at least one content creator on there, whether they view them through our TV or mobile app.

Being a YouTube creator essentially means uploading content to the social media website YouTube, regardless of its theme.

Considering the prosperity we can observe from other people online, everyone wonders if they can be the one to do it. And the response is “yes.” It just demands a lot of effort and some luck.

We’re here to support you, though! This article will explain what YouTube creators are, how they make money, how you can become one, why it’s imperative to build a valuable relationship with your audience, and how to do it utilizing GroupApp.

What are YouTube creators?

To put it shortly, YouTube creators, also known as YouTubers, create video content and upload it to the social media platform YouTube.

According to data, there are more than 400 hours of content uploaded to this website every minute, and studies have shown that 75% of children wish to pursue this as a career path.

Can you blame them? The influencers you see online seem to have a lot of flexibility, notoriety and assets, whether you follow them on YouTube, Instagram or TikTok.

We’re here to help you find out more about what exactly YouTube creators do, the different types of creators and content, and which are the most famous YouTubers today.

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What YouTubers do

YouTube is manufactured for content creators, and if you want to be a prosperous one, you have to be innovative because the field can be very competitive.

Another term that you can apply to YouTubers is influencers, an all-compassing term for all online voices and trendsetters who have some sort of influence on their audience. However, anyone who makes videos for YouTube is considered a YouTube creator, regardless of their following.

It may seem like just producing content and entertaining yourself, but if you look at some of the most prosperous YouTubers, you’ll comprehend that there’s more to it.

Studies have shown that the influence that social media stars, especially YouTubers, have on young adults and children is way more substantial than the influence of traditional celebrities.

In the past couple of years, they’ve become a significant media force. Now, brands and companies acknowledge how influential they are and how engaging with them is favorable for corporations.

But what do YouTube creators do specifically? The straightforward interpretation at the beginning of this article is suitable to characterize it shallowly, but there’s more to it. Not all YouTubers are uniform.

There are disparate and distinctive varieties of creators, categories, approaches and other aspects that can make a big difference between YouTube creators.

What makes them so outstanding? Well, it’s the audience and the relationship that they build with it.

The public assumes that YouTube creators are much more approachable and relatable than traditional celebrities. This, in turn, means that the audience often leaves comments and feedback that YouTubers can later utilize to generate better content.

Only those YouTubers with a superb and healthy relationship with their audience can use this opportunity to approach the peak of the game.

Different types of creators and content

Everyone has a distinct intention in mind when they establish a YouTube channel. Some may want to be a part of a modest community but make their trade well, and some may aspire to become the best YouTubers in the world.

This community is so tremendous that it doesn’t matter what you do. You can be prosperous in your environment no matter how niche it is because you can always encounter someone who’ll follow you and who’ll consider your content compelling.

Channels on YouTube can be distinctive by:

  • Niche – a category that the content falls into can benefit creators to establish who their target audience is and what to create subsequently.
  • Channel focus – some channels focus on the content itself, while some focus on the content creator. These can also be mixed.
  • Size – the most substantial distinction can be noticed in size. While some channels boast millions of followers, some have less than a hundred. They’re all YouTube creators.
  • Production – some content is created using high production with enormous organizations and a lot of effort, while some are made with a single camera in an apartment.
  • Partnerships – these generally depend on the scope of the channel, but they can be created with YouTube itself or influencer marketing companies and multi-channel networks (MCNs)

One of the elements here that primarily affects the prosperity of the YouTube channel is the niche. However, these are just trends as anything else online, and they transform as the years go by.

Here’s an updated list of the top 10 most recognized categories of YouTube content today.

Commentary

This type of content fixates on the creator’s assessments and reflections experienced with the audience, regardless of its subject.

Product reviews

Created primarily by technological or makeup YouTubers, they offer feedback and reviews of numerous products.

Tutorials/How-Tos

One of the first types of content on this network can demonstrate how to do anything from shortening your hair to playing a game.

Reactions

The public likes to observe YouTubers react to film trailers, music, TV series episodes, games, and many comparable things.

Challenges

Challenges used to be all the rage and they’re still abundant. They go viral regularly and generally compels the audience to participate.

Top lists

These can be about compilations, collections, hauls or any other comparable rating systems.

Comedy

Frequently split into pranks, skits and parodies, the comedy niche is here to make the audience snicker.

Interview

One-on-one dialogues about alluring and trending themes or with compelling guests keep the audience coming back.

Q&A

The audience inquires and the YouTuber deliveres responses — presumably one of the best procedures to produce an attachment to your audience.

Docuseries

A long-form variety of content that is based on documentaries just with more in-depth information.

The most famous YouTubers today

As with everything, YouTube develops over time and so do the users, specifically those at the top.

While YouTube used to be more about vloggers and gamers, nowadays, most massive channels are children who play and create toy reviews.

Here are the top three most prominent YouTuber channels nowadays.

Like Nastya – 76 million subscribers

Based in the United States, this channel posts vlog-type content following a girl called Stacy and her family. She predominantly plays with toys and goes on adventures. Her parents also administer a couple of other side channels with millions of subscribers.

Kids Diana Show – 81.9 million subscribers

Another channel analogous to Like Nastya is the Kids Diana show. Also based in the US, the channel follows the antics of Diana and her brother Roma. they mostly do unboxing videos and vlogs. This type of channel is so popular because children love watching other children play on YouTube.

PewDiePie – 110 million subscribers

PewDiePie, or Felix Kjellberg, has been at the top of the YouTube game for years. He’s primarily recognized for his commentary on video games, but he also expresses his sentiments on internet memes and viral videos today.

How YouTube creators make money

When we look at today’s most substantial youtube stars, we can instantly detect that they ordinarily maintain a life of comfort and affluence.

YouTube is manufactured for content creators, and the company recognizes that those creators are why YouTube draws so many visitors every day. This is why they try to do everything they can to make a healthy and protected environment for creators while also making them not abandon the platform for something else.

One of the manners that they support fresh creators is through Creator Academy, where creators can learn how to become better at this. There are also platforms like YouTube Red made to compete with big names like Netflix.

They also compete with TikTok by creating YouTube shorts. YouTube isn’t crashing any time soon.

However, they make money primarily from advertisers, and advertisers have to be happy with the content uploaded to YouTube to be comfortable placing their product there. This is why there has to be a balance between these two.

What are the different ways that they make money on YouTube from the creators’ channel? Here’s a list of the most popular ones.

Ad revenue and monetization

Ad revenue is a way for YouTube to pay its creators by placing ads before their videos. This is the most common way that YouTube creators make money, as they only need to have their channel monetized.

When a YouTube ad is played before or during a YouTube video, the creator get’s a portion of the money the advertisers paid based on view count. This also varies because CPM (cost per impression) depends on the audience and video categories.

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Brand deals and sponsored videos

Sponsored videos and brand deals are how YouTubers make most of their money, even though sometimes it makes the audience categorize them as sell-outs.

However, a study by Variety in 2015 has shown that 62% of young adults would use a product recommended by a Youtuber, while only 46% would use one recommended by a TV/movie star.

Merchandise

Every YouTuber with a good relationship with their audience and a considerable following starts selling merch at some point. This is a great way to connect to their fans and make some money from it, be it t-shirts, stickers, or other objects.

Affiliate commissions

This may seem similar to brand deals, but there are differences between the two. Often, YouTubers would recommend a product and leave a link in the description to it, and if people buy something from that link, the creator gets a percentage.

Crowd-sourced channel sponsorship

Whether it’s done via YouTUbe and channel memberships or Patreon or GroupApp, crowd-sourced sponsorships are an excellent way for YouTubers to make some additional money. This way, subscribers can donate directly to the creator, and in turn, they’ll get exclusive content and get even closer to them.

Livestreams

Livestreams are a place where YouTubers can check up with their audience in real-time. During live streams, watchers can donate money and chat with the creator through Super Chat or Super Stickers. YouTube is working on making this feature better and better because of their biggest competitor in this area, Twitch. However, where YouTube takes 30% of a creator’s revenue from live streaming, Twitch takes 50% from streamers.

Hosting, speaking, live appearances.

Some of the most prominent creators often go on tours, performances, or speak at some events. This is just one of the additional ways for them to make money.

Super Thanks – the newest feature

Super Thanks is one of the newest features introduced to YouTube. Essentially, Super Thanks is a way for the audience to tip creators for videos that they liked with one of the four pre-set amounts, ranging from $2 to $50.

How to become a YouTube creator

Being a YouTube creator may seem simple on the surface, but it’s a lot more complicated than that and will take some work. Even then, the algorithm may not always work in your favor and you won’t see results immediately.

But, we all gotta start somewhere. Here are our tips for becoming a YouTuber and for growing your channel.

Choose your niche

Your niche, or the category of your content, is what defines your channel. This can help you figure out important things like your target audience and what you plan on creating and putting out. You can choose different themes, but in that case, make playlists with different themes.

Make quality content

This is a given. Quality content attracts more people. This doesn’t necessarily mean that you have to invest a lot of money and make big high-production videos from the start, but you have to make sure that your content is good, even if it’s made on YouTube studio. Whether your audience watches your videos through a computer screen or an Android or iOS phone, they should be met with a high-quality experience.

Post videos regularly

Consistency is key. The more that you post, the more the algorithm will work in your favor. This will also make the audience stay and make it easier for you to monetize your channel. Creators who post new videos every couple of weeks without a plan or whenever they feel like it can never build an audience.

However, this doesn’t mean that the quality of your content can go down. It’s still quality over quantity.

Practice good SEO

This is one of the best tips that we have for you because it-s something that not everyone does but can help you immensely.

SEO stands for search engine optimization and if you know enough about it, you can trick the algorithm and search engines so that your content ranks higher when someone searches for it.

This is why you have to make sure to use excellent and eye-catching thumbnails, titles and descriptions on your videos.

Use YouTube analytics and figure out what your audience wants

YouTube analytics is a beneficial built-in tool that you can use to see if any of your strategies are working and whether your audience likes what you’re posting.

Build a relationship with your audience

This is one of the most important aspects of becoming a YouTuber and staying one. As we mentioned before, those creators with a good relationship with their audience have a higher chance of making it. This is crucial, and we’ll get into more details and tips on how to do it later in the article.

Keep up with trends

Keeping up with trends and what’s in right now will make your view count and channel visibility skyrocket. Make sure to follow any trending news, especially related to your niche. This could make your video show up on someone’s home page.

Use other social media to promote your channel.

Using a couple of social media platforms is a great way to promote your channel because you never know where you’re going to go viral and what will make people want to follow you. Instagram and TikTok are great places for you to start.

Monetize your channel

You can’t monetize your channel immediately, as you have to work on growing it first. But as soon as you can apply to the YouTube partner program to make money from your videos, you should. For this, you have to have at least 1000 subscribers and 4000 public watch time in the past 12 months.

Building a community

We already mentioned a couple of times in this article that building a community is one of the most important things you can do as a YouTube creator.

Building a good relationship with your audience leaves you with a lot of advantages.

First of all, if you just build a following without building a community, you’re not creating a space where people want to stay. This will just make your audience fickle and prone to leaving and not giving you as many views as you would get with a stable community.

Look at all the most popular YouTubers today. They have some of the best and biggest communities out there, and their fans are why they get so many other opportunities.

Besides view counts, having an audience can help you monetize your content in some other ways.

For example, merchandise. It’s an excellent choice for making money from your channel, but you can only do this if you have avid fans and a good relationship with them. People who don’t have well-built communities try to make merchandise and then get surprised when it doesn’t work out at all. The audience doesn’t want to buy your merch if they don’t feel like they have a connection with you.

Then, for example, affiliate links. As we mentioned before in this article, teens and young adults trust YouTube influencers more when it comes to product recommendations than they do traditional celebrities. However, this is because those YouTubers that they trust have some sort of connection to them. If your audience doesn’t feel connected to you, they likely won’t opt for many things you recommend through affiliate links because they don’t trust you.

This is why we decided to share some tips with you on how to build your community.

Communicate with your audience

Whether through YouTube or any other social media like Instagram or TikTok, use any possible chance to communicate with your audience, especially at the beginning of your channel. You can also do this simply through the comments section. This makes you seem more human and approachable, which usually attracts people to your content.

Livestreams

Besides making money from donations, live streams can also help you build a better relationship with your audience. Whenever you communicate with your YouTube viewers, they feel like they can relate to you more. This makes them feel closer to you and trust you, and as we said before, these things can help you grow your YouTube channel immensely.

GroupApp

Funding your channel through YouTube channel subscriptions or Patreon isn’t anything new. It’s been around for a while, and it’s an excellent way for online creators to make money from their work.

However, even though they’re places for exclusive content, neither YouTube nor Patreon has a good enough platform for developing a stronger relationship with your audience. They lack mainly communication options and an overall interface.

This is what makes GroupApp their most significant and most serious competitor. GroupApp is a membership-based site to build a community for yourself and your followers and make money from it!

GroupApp doesn’t only let you post exclusive content, it also allows you to communicate with your community members. This isn’t limited to just comments and posts, you can message them privately and they can message you, but they can also communicate with each other and make posts on their own.

GroupApp is one of the best ways to build an online community and create a stronger relationship with your audience while getting paid to do what you love. We strongly recommend you sign up and check it out!

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Final thoughts

Looking back on this article, you can see that becoming a YouTube creator isn’t as easy as it seems. But don’t worry! The only thing that you need to do is start and follow the tips that we listed for you here.

It may seem hard at first, but you need to remember not to give up, make good use of your platform and, most importantly, build a good relationship with your audience.

You can do this using GroupApp. GroupApp is a platform for all creatives who want to build a community with their followers, et in touch with them and produce some high-quality exclusive content. Sign up for GroupApp to develop your community today!